Nintendo announces YouTube revenue sharing plan

Nintendo has had a complicated  history with YouTube videos and channels. At first they took all revue sharing from YouTube videos and made it difficult for channel owners to get paid, now they are fixing that ans allowing the content creators to get a majority of the money from YouTube videos, with this new program.


About the Nintendo Creators Program

The Nintendo Creators Program is a service through which Nintendo gives you part of the advertising proceeds it receives from YouTube for your Nintendo-related YouTube videos.

Video Creator

  • AdvertisingRevenue
  • RevenueShare

Nintendo Creators Program

In the past, advertising proceeds that could be received for videos that included Nintendo-copyrighted content (such as gameplay videos) went to Nintendo, according to YouTube rules. Now, through this service, Nintendo will send you a share of these advertising proceeds for any YouTube videos or channels containing Nintendo-copyrighted content that you register.

What You Need to Begin

Google AccountYou can log in with the Google account you use for YouTube.
PayPal AccountYour share of the advertising proceeds will be sent to this account. Please make sure that you use a PayPal account that is both verified and able to receive payments. 
Click here for information on PayPal accounts.

How to Get Started

  • Use your Google account to log in. 
  • Read the terms of service, and click on "Agree and Continue" if you accept. 
  • Enter your country and language, and then enter your PayPal ID. 
  • Once you are done with preregistration, we will send a confirmation e-mail to your Google account. 
  • Click on the link provided in the e-mail to finalize your registration. 
  • Next time you log in, all channels and videos associated with your Google account will be shown so you can register those that you want to include in this program.

Registration Rules

  1. You can register single videos or entire channels.
  2. When you register a channel, you will be eligible to receive a share of advertising revenue from Nintendo for all videos included in that channel, regardless of their content. If you only want some videos to apply to this program, please register each video individually. 
  3. You can only use channels or videos that contain copyrighted content related to game titles specified by Nintendo, and they must be your original creations. Be sure your videos do not contain copyrighted material from third parties or content from unconfirmed game titles. See here for a list of Nintendo game titles specified for use with this program. 
  4. It can regularly take up to three business days for your registered content to be reviewed and finalized. 
  5. The advertisement revenue share is 70% for channels and 60% for videos.
    (This rate may be changed arbitrarily. )
  6. In order to comply with applicable laws and regulations, and as a condition to participating in the Nintendo Creators Program, you must include the following disclosure with any videos you create that contain Nintendo content:

    I have a license to use Nintendo’s content in this video through the Nintendo Creators Program. This video is not sponsored or endorsed by Nintendo, but any advertising revenue from this video will be shared with Nintendo. 

    This disclosure may be spoken (e.g., in the YouTube video) or written (e.g., in the YouTube caption or as on-screen text in the video). Regardless of format, you need to make sure the disclosure is prominently presented, easy to understand, and clearly visible and/or audible to anyone who views your video.

Advertising Revenue Payments

  1. Revenue shares will be calculated from the point that registration is complete.
  2. Revenue shares are calculated at the end of each month, and it will take up to two months for payments to be sent to your PayPal account. You can check the payment results on-screen just after you log in.
  3. Payments are made in US dollars.
  4. Payments may not be completed if
     - your PayPal account is not verified;
     - your account has been deleted; or
     - any other problem occurs with the PayPal account you registered to receive payments.

System Requirements

We recommend you meet the following system requirements before using our site. Otherwise, part of the site may not display correctly or other problems may occur.

Personal Computer

• Windows: Internet Explorer 9.0 or higher, Chrome (latest version), or Firefox (latest version)
• Mac OS: Safari (latest version), Chrome (latest version), or Firefox (latest version)
• Allow cookies and JavaScript

Smart Device

• iPhone, iPad, or iPod touch: Standard browser for iOS 7 or higher
• Android: Standard browser for Android 2.3/4.1 or higher
• Allow cookies and JavaScript

Wii U Internet Browser

User's Country

Your country setting must match the country selected when you registered for this program.


I was hesitant in making videos for yourube before because of issues like this but I'll gladly sign up for this deal with Nintendo. It still sucks that content providers have to share revenue at all but I guess this is a compromise and better than nothing.  


Rememeber to visit on YouTube at: